Self-Service Ad Platform
Frequently Asked Questions

What does CPM stand for?

CPM stands for Cost Per Milli, or the cost for every 1,000 impressions served. If a website publisher charges $5 CPM, that means an advertiser must pay $5 for every 1,000 impressions of its ad. CPM is the most common method for pricing web ads.

What are minimum budgets?

Minimum budgets for advertising with Intermarkets start at $500. That budget can be distributed across a number of days if you wish. For smaller budgets, we suggest allocating that budget within a 5 day span.

What are the CPMs for advertising on The Drudge Report and across the Intermarkets portfolio?

Pricing starts at $5.00 CPM and increases to $10.00 CPM. The differences in pricing are based around both size of the ad unit and placement of the ad unit.

Do you do frequency capping?

Yes, we are often able to set a frequency cap for your campaign that will limit the number of times an individual user sees it over a 24 hour period. This depends on the number of impressions available for your range of dates and the geotargeting of your campaign.

I need to cancel or pause my campaign; How do I do that?

Once processed and signed, all self-service contracts are final. We do not have the ability to cancel contracts unless there are inaccuracies in the advertisements or something is egregiously wrong. Please contact our Account Managers team at [email protected] for further information or to make changes to your campaign.

What size advertisements are available? What do they look like?

The ad sizes we have available are: 300x250, 300x600, 728x90, 700x300, and 970x250. The sizes available will vary by price, website, and position on the page.

What are the restrictions for ads? What’s the maximum ad size.

Check out our ad content specifications page for detailed information. We’ve listed all the specifics you may need. Please make sure to keep all ad creatives under 50KB.

I don’t see my ads online, how do I know if my ads are being seen?

Websites like the Drudge Report deliver millions of total impressions every day; often customers will not get their own ad when visiting our sites. Intermarkets uses sophisticated technology that ensures your ads are being delivered in the most effective way possible, and we will delivery a full report showcasing the results of your campaign upon its completion.

How do I pay?

After you fill out this online form, one of our Account Managers will send you an insertion order with details regarding your campaign. You will be required to electronically sign and enter payment information on this insertion order. We must receive a signed insertion order with payment information prior to any advertising campaign going live.

Will you send me performance reports?

Yes, you will automatically receive a daily report once your campaign has begun. As part of the reporting, you will get information such as the number of impressions, clicks on your ads, and the click-through rate.

What targeting options are available?

We are able to target your campaign to specific states or metropolitan areas. We are also able to daypart your campaign to run during certain hours of the day. If you would like additional targeting options, please reach out to our direct sales team at [email protected].

What does your Privacy Policy look like?

Our Privacy Policy can be found here.

Did this help?

If not please contact [email protected]

Can I speak to a human?

Of course you can! You can reach us at 703.242.7878 or fill out our contact form and someone will be in touch with you in 1-2 business days.